5 September 2013

K W -F O R E V E R


They say if you want people's attention you have got to do something worth attending. Karen Walker wastes no time when it comes to advertising her collections. Remember her 1st summer campaign for the Forever shades, models were not our typical Gisele or Miranda, but more of women aged between sixty to ninety years old who rocked the camera with their young souls and advanced stylish aura.

Her second campaign just left us in awe with its 180 degrees deviation, using models aged between three to five years old.

My favorite part about both campaigns isn't the unexpected age factor, but more of how up close and personal we get with not only the pieces they are modelling, but the ability to connect with them throughout personal questions and quirky answers.

Images Via Instyle.com.au

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